A Vision So Compelling, You Can’t Wait to Get After It

Mature business owner excited about her future.

In the Lab, you will create a vision so compelling that it will pull you through the hard work of preparing your business, your finances, and your family through your exit.


Most founders don’t get stuck because the deal isn’t right. They get stuck because the life waiting for them on the other side isn’t clear, or exciting enough, to move toward with enthusiasm.

If you’ve already taken the Founders Transition Readiness Assessment, you probably know where you stand. The assessment serves as a mirror, reflecting the mindsets that support or block development of your vision and the action you are taking toward realizing it. Your results also indicate whether your current state of mind is Protective, Coping, or Empowered, and how that mindset is shaping the decisions you make (or avoid) about your exit.

For many, that reflection is sobering. The business represents more than a business owner’s livelihood—it often becomes entangled with their identity. They have nurtured it, loved it, invested in it and carried its weight for decades, through payroll scrambles, sleepless nights, and family sacrifices that only other business owners truly understand. That depth of commitment makes letting go feel like losing a piece of yourself. So you wait. And waiting becomes its own trap.

The Founders Transition Lab exists to change that.

We start where other programs don’t—with you. Over the course of 12 sessions, we work the real levers of change: clearing personal roadblocks, reframing limiting perspectives, and teaching practical tools for shifting your energy from reactive to empowered states. We look at signs of “business readiness” only as clues to your personal clarity and capacity. Because even if your company is ready to sell, if you aren’t, the deal will stall—or go through and leave you unmoored.

The goal is simple, but powerful: to help you create a vision for life after the business that is so compelling, it pulls you through the hard emotional work of preparing to leave. That vision becomes your anchor. Big decisions feel less like cliffs to step off and more like bridges you can’t wait to cross. Conversations with family and stakeholders move from something to avoid, to something you lead with intention.

When you finish the Lab, you leave with more than a transition plan. You leave with a clear, deeply exciting vision for what’s next. Your identity expands—the business becomes part of your story, not the whole story. Your energy lifts, fueled by purpose and anticipation rather than fear of losing control or relevance. You own the pace and direction of your exit. And the mindset shaping your transition—and your future—is firmly in the empowered camp.

In short, you’re not just exiting. You’re evolving. And you don’t have to do it alone.

Come meet us in the Lab.


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Why I Choose to Work With Founders in Transition

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Introducing The Founder’s Transition Lab: A Private Membership for Business Owners Preparing for What’s Next